Sister seedling to the popular rhododendron 'Noyo Dream' has very distinctive picotee flowers of white with a bright magenta edging. Red nectar pouches add more interest in the throat of each flower. This plant blooms very early, usually in late January to mid February. It is only hardy to zone 7, so is suited to the coastal areas. The foliage is A++ with dark green leaves that cover the plant so thickly, no stems are visible. Mounding is a perfect description of the habit, and will be 5 feet tall in 10 years. 'Noyo Dream Picotee' will do fine in coastal full sun, or partial shade. Not yet registered, but is also known among some nurseries as R. 'Peter Schick', the person who created it.